The essence of Smart Balance is its unique (in fact, patented) blend of natural vegetable oils. This blend doesn’t just avoid "bad" things like dietary cholesterol and trans fatty acids. It also works proactively, to provide your diet with the right balance of natural fats: a balance that can help you improve your blood cholesterol ratio. Our signature product, Smart Balance Buttery Spread (Regular and Light) brings this remarkable formula together with delicious buttery flavor and a wonderfully creamy texture.

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What's the difference between Smart Balance Omega PLUSTM and other phytosterol spreads?
Omega PLUS is unique in several ways. It contains our patented blend of balanced oils developed by nutrition scientists at Brandeis University to help you improve your cholesterol ratio, and it's entirely free of hydrogenated oils and harmful trans-fatty acids. Omega PLUS also contains a phytosterol we call NatucolTM to help reduce your LDL cholesterol. Unlike the other brands, which use sterol or stanol esters, NatucolTM is a free sterol (not chemically modified by hydrogenation nor esterification). Furthermore, Omega PLUS contains organic Menhaden Oil, rich in long-chain Omega-3's, to help promote a healthy level of blood triglycerides. That's why we call Omega PLUS The Ultimate SpreadTM. It truly is like no other product out there.

What makes the Smart Balance Food Plan different from other nutrition programs?
The Smart Balance Food Plan is much more than a compilation of recipes and nutrition tips; it's designed to assist you in improving your blood cholesterol by balancing your dietary fats. We use Smart Balance Buttery Spread and our other foods as a convenient source of balanced fats throughout the Plan, and we recommend many other foods as well, including fresh vegetables, fruits, meats and fish. We hope you enjoy it!

How does Smart Balance Buttery Spread compare to leading spreads in taste?
The remarkable taste of Smart Balance comes from its unique non-hydrogenated formula, as well a distinctive Danish butter flavor (if anyone knows dairy flavor, it's the Danes). The absence of hydrogenated oil, which tends to "cushion" flavor release, allows our spread to melt instantly once tasted, tantalizing your palate with its wonderful butter flavor. In fact, our Butter Spread is so flavorful, its buttery essence even comes through in cooking and baking. That's why Smart Balance won a "Best Taste" award by the American Culinary Institute for three years in a row.
Is Smart Balance really proven to help improve blood cholesterol?
Brandeis University nutrition scientists developed the Smart Balance oil blend over many years to support their contention that precisely balanced fats with limited dietary cholesterol and no trans fatty acids can help improve a person's ratio of "good" HDL to "bad" LDL cholesterol, entirely through dietary means. Other conditions that help achieve this blood cholesterol effect include balancing at least two-thirds of your dietary fat intake; limiting your total fat to 30% of calories consumed and saturated fat to 10% of those fat calories; and, last but not least, getting regular exercise.

What's so bad about trans-fatty acids?
Research indicates that trans fats are even more damaging than saturated fat, because they can raise the "bad" LDL cholesterol and lower the "good" HDL cholesterol in blood. Natural saturates raise both; Smart Balance harnesses this effect, by allowing the right kind of saturated fatty acid to sustain or raise "good" HDL cholesterol while balancing it with polyunsaturated fatty acid to help lower "bad" LDL cholesterol - thus improving the HDL-to-LDL blood cholesterol ratio. See U.S. patents 5,578,334; 5,843,497 & 6,630,192.

What makes Smart Balance trans fat free?
There are three key ways to avoid trans fats in spreads: 1) Lowering fat content to limit trans fats to less than one-half gram per serving, thereby qualifying to claim zero trans fat content per serving; 2) Full hydrogenation and interesterification, two separate chemical processes using heated oil with a metal catalyst which saturate the fat with hydrogen so that trans fats can't be formed; and 3) Use of natural saturates in place of partial hydrogenation or full hydrogenation and interesterification. Smart Balance uses natural saturates (palm fruit oil) and balances it with polyunsaturates from soy and canola oils. This comprises the patented, heart-healthy Smart Balance blend that we believe to be superior to other methods of avoiding trans fatty acids.

Why do you use palm fruit oil? Isn't palm oil unhealthy?
There is a major difference between the oil from the fruit of the palm tree and the nut kernel that contains palm kernel oil. Palm fruit oil contains far fewer saturates and less myristic and lauric acid. Another plant source of saturated fat is coconut oil. This, too, is much higher in saturates and myristic and lauric acid than palm fruit oil. Our nutrition scientists chose palm fruit to replace hydrogenated oils as the best and lowest source of natural saturates. The palmitic acid in palm fruit oil is also an excellent aid in sustaining HDL "good" cholesterol when balanced properly with polyunsaturated fatty acids.

Why do Smart Balance Bottled Oil and Light Mayonnaise contain no palm fruit oil? Does this mean they're only partially balanced?
Yes - in fact, our Oil and Mayonnaise are partially balanced by design. These products are used in the Smart Balance Food Plan to help you balance your total fat intake over seven days of healthy eating. Our oil and mayonnaise contain an ideal balance of polyunsaturates and monounsaturates, but no added saturates. This allows you to balance your total fats by gaining saturates from meats, fish, and dairy foods. Most Smart Balance products provide a total balance of fats, but Oil and Mayonnaise play a special role in our Plan and are therefore formulated differently.

What's the difference between Smart Beat® and Smart Balance®?
Smart Beat offers excellent fat free and low fat cheeses, mayonnaise, spreads and squeeze spreads. They're all lactose free and very low in calories. Smart Balance products are focused on using healthy fats to help you improve your cholesterol ratio, while avoiding trans-fatty acids and hydrogenated oils.

How long can I keep my Buttery Spread out of the refrigerator?
We suggest keeping Smart Balance Buttery Spread at room temperature for no longer than five hours. After this amount of time, it may start to "oil off" - that's because it's not hydrogenated, and therefore healthier than margarine or spreads that may be kept out of refrigeration for much longer periods.

Why is Smart Balance so firm out of the fridge?
One of the things that makes Smart Balance so much like butter is its firm texture when cold. But unlike butter, Smart Balance softens quickly at room temperature. Because other spreads contain hydrogenated oils, they're softer when removed from the refrigerator. You'll find you can easily spread Smart Balance even when it's cold, by scraping the surface with a knife; it will fan out in an attractive pattern on the blade.

Can I cook, bake and fry with Smart Balance?
Yes -regular Smart Balance 67% oil Buttery Spread contains enough fat to make it excellent for cooking and pan frying as well as most baking. Note that, because of its lower fat content, Smart Balance Light (37% oil) Buttery Spread is primarily intended for use as a topping, though you may also use for light sautéing and broiling.

Does Smart Balance sell to restaurants and institutions?
We recently created individual portion cups of Smart Balance Spread and are making them available wherever possible. We also make bulk containers of our margarine, shortening and oil for restaurants and institutions that cook vegetables and meats in hydrogenated oils, making it possible for them to remove trans-fatty acids. In addition, bakers can now eliminate trans fats with Smart Balance Margarine and Shortening. Feel free to contact us with further questions about availability of Smart Balance products.

Products
Buttery Spreads
Original
Omega-3
Original with Flax
Butter Blend Sticks
Sprays
Milk
Sour Cream
HeartRight
Popcorn
Oils and Cooking Sprays
Cheese
Mayonnaise
Peanut Butter
Smart Balance® Buttery Spreads
Smart Balance® Original Buttery Spread 15oz
Smart Balance® Original Buttery Spread 45oz
Smart Balance® Buttery Spread with Flax Oil 15oz
Smart Balance® Buttery Spread with Flax Oil 45oz
Smart Balance® Light Buttery Spread 2/7.5oz
Smart Balance® Light Buttery Spread with Flax Oil 2/7.5oz
Smart Balance® Organic Buttery Spread 13oz
Smart Balance® Buttery Burst Spray 8oz
Smart Balance® Omega Buttery Spread 15oz
Smart Balance® Omega Light Buttery Spread 15oz
Smart Balance® Omega Buttery Spread made with EVOO 13oz
Smart Balance® Omega Light Buttery Spread made with EVOO 15oz
Smart Balance® Low Sodium Buttery Spread 13oz
Smart Balance® HeartRight™ Buttery Spread 12oz
Smart Balance® HeartRight™ Light Buttery Spread 12oz

Smart Balance® Butter Blend Sticks
Smart Balance® Butter Blend Stick Regular 16oz
Smart Balance® Butter Blend Stick Regular 16oz
Smart Balance® Butter Blend Stick Regular with Omega-3 16oz
Smart Balance® Butter Blend Stick Regular with Omega-3 16oz
Smart Balance® Butter Blend Stick Regular with EVOO 16oz
Smart Balance® Butter Blend Stick Regular with EVOO 16oz

Smart Balance™ Sour Cream
Smart Balance™ Sour Cream
Smart Balance™ Reduced Fat Sour Cream

Smart Balance™ Milk
Smart Balance™ Fat-Free Milk with Omega-3s & Vitamin E 64oz
Smart Balance™ HeartRight Low Fat Milk 64oz
Smart Balance™ Low Fat Milk with Omega-3s & Vitamin E 64oz
Smart Balance™ Lactose-Free Fat Free Milk w/Omega-3s & Vitamin E 64oz

Smart Balance® Oil and Mayonnaise
Smart Balance® Cooking Spray 6oz
Smart Balance® Omega™ Oil 24oz
Smart Balance® Omega™ Oil 48 oz
Smart Balance® Omega Plus Light Mayonnaise 16oz
Smart Balance® Omega Plus Light Mayonnaise 32oz

Smart Balance™ Peanut Butter
Smart Balance™ Naturally Sweet Peanut Butter Chunky 16oz
Smart Balance™ Naturally Sweet Peanut Butter Creamy 16oz
Smart Balance™ Omega Peanut Butter Chunky 16oz
Smart Balance™ Omega Peanut Butter Chunky 26oz
Smart Balance™ Omega Peanut Butter Creamy 16oz
Smart Balance™ Omega Peanut Butter Creamy 26oz

Smart Balance® Popcorn
Smart Balance® Light Butter Popcorn Mini Bags 4pk
Smart Balance® Light Butter Popcorn 4pk
Smart Balance® Smart 'n Healthy Popcorn 4pk
Smart Balance® Smart Movie Style Popcorn 4pk
Smart Balance® Light Butter Popcorn 6pk
Smart Balance® Smart 'n Healthy Popcorn 6pk
Smart Balance® Smart Movie Style Popcorn 6pk

Smart Balance® Cheese
Smart Balance® Mozzarella Shreds 6oz
Smart Balance® Cheddar Shreds 6oz

Earth Balance® Buttery Spreads
Earth Balance® Organic Whipped Spread 13oz
Earth Balance® Original Buttery Spread 15oz
Earth Balance® Original Buttery Spread 45oz
Earth Balance® Soy Garden 15oz
Earth Balance® Olive Oil Buttery Spread 13oz
Earth Balance® Soy Free Buttery Spread 15oz
Earth Balance® Vegan Buttery Sticks 16oz
Earth Balance® Shortening Sticks 15oz

Earth Balance® Nut Butters
Earth Balance™ Natural Peanut Butter Creamy 16oz
Earth Balance™ Natural Peanut Butter Crunchy 16oz
Earth Balance™ Natural Almond Butter Creamy 16oz

Other Products
Mrs. Fannings Pickles 14oz
Nucoa Margarine 16oz
Nucoa Margarine 16oz
Smart Beat Fat Free Squeeze Margarine
Smart Beat American Slices 8oz
Smart Beat American Slices 8oz
Smart Beat Sharp Cheddar Slices 8oz
Smart Beat Mellow Cheddar Slices 8oz
Smart Beat Lactose Free Slices 8oz
Smart Beat Fat Free Mayonnaise 32oz
Smart Beat Fat Free Mayonnaise 16oz
Spin Blend Salad Dressing 32oz
Spin Blend Light Dressing 32oz
Sterol margarines: Low-doses best for heart health, says study

WSJ: Smart Balance Keeps Tight Focus on Creativity

NPR's Morning Edition reports: Why Zero Isn't Really Zero When It Comes to Trans Fat

Smart Balance® Buttery Spread Featured In EAT THIS NOT THAT: Supermarket Survival Guide!
From EAT THIS NOT THAT: Supermarket Survival Guide by David Zinczenko with Matt Goulding. Copyright © 2009 by Rodale Inc. Permission granted by Rodale, Inc., Emmaus, PA 18098.

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